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Test Bank for Media and Culture An Introduction to Mass Communication 13th Edition Campbell

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Media and Culture An Introduction to Mass Communication, 13th Edition, Richard Campbell, Christopher Martin, Bettina Fabos, Ron Becker, ISBN: 9781319365721, ISBN: 9781319365752, ISBN: 9781319365714, ISBN: 9781319477509, ISBN: 9781319477486, ISBN: 9781319244934 (TEST BANK)

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Test Bank for Media and Culture An Introduction to Mass Communication 13th Edition Campbell

Test Bank for Media and Culture An Introduction to Mass Communication, 13th Edition, Richard Campbell, Christopher Martin, Bettina Fabos, Ron Becker, ISBN: 9781319365721, ISBN: 9781319365752, ISBN: 9781319365714, ISBN: 9781319477509, ISBN: 9781319477486, ISBN: 9781319244934

Table of Contents

1. Media, Culture, and Communication: A Critical Approach

Part 1: Interactive Media
2. Internet and Digital Media
3. Digital Gaming and the Media Playground

Part 2: Sounds and Images
4. Sound Recording and Popular Music
5. Popular Radio and the Origins of Broadcasting
6. Television: From Broadcasting to Streaming
7. Movies and the Power of Images

Part 3: Words and Pictures
8. Newspapers: The Rise and Decline of Modern Journalism
9. Magazines in the Age of Specialization
10. Books and the Power of Print

Part 4: The Business of Mass Media
11. Advertising and Commercial Culture
12. Public Relations and Framing the Message
13. Media Economics and the Global Marketplace

Part 5: Democratic Expression and the Mass Media
14. The Culture of Journalism: Values, Ethics, and Democracy
15. Media Effects and Cultural Approaches to Research
16. Legal Controls and Freedom of Expression