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Test Bank for Business Communication: Developing Leaders for a Networked World 4th Edition Cardon

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Business Communication: Developing Leaders for a Networked World, 4th Edition, Peter Cardon, ISBN10: 1260088340, ISBN13: 9781260088342 (TEST BANK)

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Test Bank for Business Communication: Developing Leaders for a Networked World 4th Edition Cardon

Test Bank for Business Communication: Developing Leaders for a Networked World, 4th Edition, Peter Cardon, ISBN10: 1260088340, ISBN13: 9781260088342

Table of Contents

Part 1 Introduction to Business Communication
1 Establishing Credibility

Part 2 Principles of Interpersonal Communication
2 Interpersonal Communication and Emotional Intelligence
3 Team Communication and Difficult Conversations
4 Global Communication and Diversity

Part 3 Principles for Business Messages
5 Creating Effective Business Messages
6 Improving Readability with Style and Design
7 Email and Other Traditional Tools for Business Communication
8 Social Media for Business Communication

Part 4 Types of Business Messages
9 Routine Business Messages
10 Persuasive Messages
11 Bad-News Messages

Part 5 Reports and Presentations
12 Research and Business Proposals and Planning for Business Reports
13 Completing Business Proposals and Business Reports
14 Planning Presentations
15 Delivering Presentations
16 Employment Communications